With SEO-copywriting you obtain web texts that are interesting for your readers and for search engines such as Google. Looking for an experienced SEO copywriter? Then you’ve come to the right place. Do you have a punitive story? Our copywriters put it in the right words, with SEO sauce. With SEO copywriting we catapult your brand to the top of the search results. At a time when companies are focusing more and more on their core business, it is not surprising that expressions to the outside world are also increasingly being outsourced. Because tell yourself, as a company, can or do you want to keep up with all these new platforms in order to raise your profile or interest the right people? Time to call in specialists who have made this their core business!
SEO copywriting: for Google and your reader
Getting new customers? “Yeah, I want to!” That’s what I thought. Sounds like music to your ears, doesn’t it? And it doesn’t stop there, because ‘becoming successful’ follows automatically! To attract new customers, you need more than just ‘music to your ears’. You’ll soon find out! Get new customers by actively marketing online!
Actively bringing your business into the online world, provides the monthly bread on your plate.
Active for your target group! Because being active for yourself, that’s what you do in the gym.
Give your target group what they need. Is that a monster blog full of information? Or an e-mail in which you can discuss their pain points and the solutions they need? A post on Facebook in which you tell them that you have ever experienced the same thing?
And if you’ve caught their attention? Hold it and follow it up with your sales team.
How do I actively engage in online marketing?
SEO copywriting: content, popularity and technique.
Online marketing and getting new customers, you do it by giving your target group what they want. Answers to their questions, solutions to their pain, etc. Anywhere: in a blog, in an e-mail, on social media,… Wait a minute… I told you that, didn’t I? “Yes, but where exactly is my target group?”
Define your target group
Before you start writing blogs or creating social media content, you first need to know who your target audience is. Imagine that as a B2C company, you post weekly on the B2B platform LinkedIn!
How do you determine your target group?
You know who benefits from buying your product or service. That is why your experience and data analysis goes hand in hand.
Let me explain!
On the one hand you know who your target group is because of your knowledge and experiences. And on the other hand, you can do specific research to get an even better picture:
Keep track of the online behaviour of your target group
Their behaviour on your website, on social media
Analyze your customer contacts
Talk to ‘sales’ and ask what a sales call, a phone call, sending and receiving emails looks like.
Keep track of who buys your product or service
Who placed an order? An 18 year old student or a 40 year old account manager?
Compare your customer list with your potential customers
Measuring is knowing and adjusting is scoring
Have you taken a closer look at your target group? Is your content strategy ready for launch? There you go! And you were worried about getting new customers? You couldn’t see through the woods, that’s it!
One more thing:
Measure how successful your value is. Do certain actions happen after performing a certain post on Facebook? Or are there no actions? Does one post work better than another?
You can continuously analyze and adjust your social media marketing, this will increase the success on new customers!
“What about my website?” That’s what Google Analytics is for.
A tool that Google launched to get an idea which pages score well.
But also which pages don’t work at all and which blogs are a real success! Oh yes… and how long a visitor stays on your page, on which page he leaves your website, etc.
You measure it all with Google Analytics!